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DIM=

Our goal is simple.
Transform how sports teams utilize technology to enhance
the fan experience and grow revenues.

Let us show you how.
Scroll down at your own pace to learn more about
our revolutionary new platform, FAN360.

Advances in modern technology have created new ways for sports fans to engage with the teams they love.

As a result, sports organizations and venues have access to more information about their fans than ever before.

Most cannot take advantage of this opportunity.
We now have the solution.

Imagine the ability to learn more about your fans than ever before, simply by tracking their habits and behaviors. FAN360 makes this a reality with the ease of a universal ID.


Let’s follow John as he enters the venue and experiences the game.

Enters with
MOBILE TICKET
Checks-In
Receives a
Smart Offer

    What we know without FAN360:
  • John purchased a ticket to the game
  • A ticket was used
  • Someone spent $7.50 at the concession stand

    What we now know with FAN360:
  • John purchased a ticket
  • He used a ticket to attend the game
  • He arrived at 6:38 PM
  • He is interacting with Uphoria
  • He redeemed the concession offer
  • He bought a hot dog and diet soda

Interacts with
Social MEDIA

    Without FAN360:
  • Unknown

    Now With FAN360:
  • John tweeted a photo at 7:36 PM
  • It was his third positive tweet
  • It was his second mention of Phillip James
  • 23 of John's followers retweeted
  • These 23 people have now been identified as promising leads

Redeems
a customized offer

    Without FAN360:
  • Someone spent $110 at the merchandise store

    Now With FAN360:
  • John accepted an offer for 15% off merchandise
  • John visited the merchandise store at halftime
  • He bought a Phillip James jersey and also picks up a hat
  • He spent $110
  • He is receptive to in-game merchandise offers
  • He is a fan of Phillip James
Connects
with friends

    Without FAN360:
  • Unknown

    Now With FAN360:
  • John is friends with Brad
  • John enjoys interacting socially with friends during the game
  • John and Brad visited the concourse bar at 8:04 PM
  • They enjoy beer at the game
  • They spent $15.00 on beer

Makes an
In-Seat Purchase

    Without FAN360:
  • Someone spent $12.50 on concessions

    Now With FAN360:
  • John visited two specific concessions during the game
  • He used his Uphoria app and Fast Pass widget
  • He purchased two diet sodas
  • He likes popcorn

Shares
the experience

    Without FAN360:
  • Unknown

    Now With FAN360:
  • John uses Uphoria to access content
  • He enjoys watching highlights of the game
  • He posts content about the team to Facebook
  • 58 of his friends "Like" his post
  • Identities of 58 of his friends have been revealed

After the final whistle, here is what we know about John’s experience:

What we know without FAN360:

  • John bought a ticket to the game
  • A ticket was used
  • Someone spent $7.50 at a concessions stand
  • Someone spent $110 at the team store
  • Someone spent $8.75 at a concession stand

What we now know with FAN360:

  • He used a ticket to attend the game
  • He interacts with the Uphoria mobile app
  • He redeemed the concession offer
  • He bought a hot dog and diet soda
  • John tweeted a photo at 7:36 PM
  • It was his third positive tweet of the game
  • It was his second mention of Phillip James
  • 23 of his followers retweeted
  • These 23 people have now been identified as promising leads
  • John accepted an offer for 15% off merchandise
  • John visited the merchandise store at halftime
  • He bought a Phillip James jersey and also picks up a hat
  • He spent $110
  • He is receptive to in-game merchandise offers
  • He is a fan of Phillip James
  • John is friends with Brad
  • John enjoys interacting socially with friends during the game
  • John and Brad visited the concourse bar at 8:04 PM
  • They enjoy beer at the game
  • They spent $15.00 on beer
  • John visited two specific concessions during the game
  • He used his Uphoria app and Fast Pass widget
  • He purchased two diet sodas
  • He likes popcorn
  • John uses the Uphoria app to access content
  • He enjoys watching highlights of the game
  • He posts content about the team to Facebook
  • 58 of his friends “Like” his post
  • Identities of 58 of his friends have been revealed

Now that you have learned more about John, and the rest of your fans, put this information into action. With FAN360 Dimension, your organization will be armed with a true CRM tool, one specifically designed for the sports industry:

  • Automated Data Capture
  • Aggregated Fan View
  • Intelligent Smart Groups
  • Actionable Insights
  • Comprehensive Event View
  • Campaign Outreach Tool
  • Intuitive Lead Management

Now let’s visit John a week after the game.

John’s habits and behaviors have been automatically captured through the Uphoria app and linked to his FAN360 universal ID. His information is easily accessible and intelligently organized within Dimension.

Armed with this comprehensive information, organizations are now empowered to deliver smart, microtargeted campaigns to fans like John